Executing with purpose
Who does it well
National Life Group
Purpose
Bringing peace of mind to people has been at the foundation of their organization and success since 1848.
What
Create a better future for each and every customer through innovative financial solutions and keeping every promise
Where
Bring peace of mind to everyone they touch
Why
Bring peace of mind
They have a consistent record of delivering what they promise to their employees, agents, customers and community.
Dividend paid on its participating life insurance policies every year since 1855. Through the Civil War, the great flu epidemic of 1918, the Great Depression, two World Wars and most recently the Great Recession, National Life has delivered.
Their life insurance sales have doubled since 2011 and their
customer base continues to grow (2014: 796,000 – 2015: 829,000).
Glassdoor
81% would recommend to a friend
94% approve of the CEO
Starbucks
Purpose
To share great coffee has been at the foundation of their organization and success since 1971.
What
Purchase, roast and sell high-quality whole bean coffees creating a feeling of connection for customers
Where
Inspire and nurture the human spirit – one person, one cup and one neighborhood at a time
Why
Share great coffee
They have a consistent record of delivering what they promise and today have more than 24,000 retail stores in 70 countries.
Glassdoor
78% would recommend to a friend
90% approve of the CEO
Purpose Meets Execution =
Realizing Full Business Potential
Engagement
Improved organizational communication
Increased celebration, reward and recognition
Improved people engagement (employee and customer)
Less employee absenteeism
Improved safety record
Reduced attrition
Improved product quality & innovation
Improved employment brand
Improved candidate attraction
On-going employee feedback opportunities
Team-by-team action planning to improve working environment
Financials
Increased sales
Increased profits
Improved productivity
Reduced costs
Less shrinkage (retail)